Gained 1200 new contacts in a month with an ebook campaign.
in one month
InfoShare Academy offers intensive programming courses for beginners who want to start working in IT.
- Courses and training
- Building a contact list on Facebook
- Personalized communication based on user behavior
- Increased sales
Facebook lead ads
Solution: Lead generation campaigns using
"The 125 coding terms for beginners" ebook
We're one of the few companies in our niche doing content marketing. We use our newsletter to nurture the leads who consider taking up a programming course, providing valuable information on a regular basis."
We want to reach people who only just started thinking about learning to code. We want to educate them.
Our competitive advantage is the quality of our courses, confirmed by our alumni. The quality of the content we offer reflects this."
What makes the difference?
Effective lead magnet
We wanted to achieve two goals with this ebook:
- Reassure those who think learning to code is too difficult for them and help them learn IT jargon.
- Create content for future course participants, helping them prepare for classes."